For organizations that happen to be just beginning their SEO work, one common blunder is having to develop web pages which are not SEO-ready. Web pages need to be developed in such a way that enables Google and other search engines to easily crawl the internet pages and catalog them.
Many times, firms who have no idea of this essential fact finish up doing SEO for a site that isn’t ready for SEO.
Are you planning to utilize SEO as your primary Internet marketing tool? If yes, then you’ll find the information below interesting and beneficial.
Individuals enter keywords into search engines with the assurance that they can find the information they are looking for in the top five or ten list of the search engine results. People usually check out only the top result list because searching the entire list for specific keyword would mean a waste of time. User patience after all seldom lasts for ten seconds when it comes to web browsing.
If website accessibility is that fundamental in getting on top of search engines’ result list, how can online entrepreneurs ensure that their website is findable? Compliance to web standards is one of the proven SEO Internet marketing techniques because IT specialists found that search engines reward standards-compliant websites.
Adherence to SEO web standards could also mean avoiding the familiar mistakes that online businesses commit when designing their website, right? The three most common mistakes that online business should get rid of in order to accomplish their Internet marketing plans are the following:
Don’t choose a graphic-driven website over a text-driven website. Search engine spiders are blind; they treat graphics as either unreadable or jumbled codes. Graphic-driven websites do enhance the website appearance. But if it is the cause of not being indexed by spiders, it would be a lot better to design a clean and simple text-driven company website.
Don’t let broken links weaken your online marketing tactics. Spiders treat websites with broken links as poorly managed websites.
A website with a Flash home page does not comply with SEO web standards. Spiders cannot read graphics. So don’t fool yourself that it can understand interactive graphic designs like Flash.
The web standards for SEO serve as the guidelines in verifying the usefulness of the websites submitted to search engines. Thus, it is quite understandable that spiders favor standards-compliant websites when indexing web pages.